This Privacy Policy explains what personal information 1up collects when you use the platform, how that information is used, who it may be shared with, and the choices you have over your own data. We keep things straightforward because you deserve to know exactly where your information goes.
This Privacy Policy applies to the 1up platform, accessible at 1up.wine, including the website and the 1up mobile application for Android and iOS. References to "1up", "we", "us", or "the Platform" throughout this document refer to the operating entity behind the 1up brand.
1up is a sports betting and online gaming platform built specifically for players in Pakistan. The platform supports PKR-denominated accounts, local payment methods including JazzCash, Easypaisa, and Raast, and content centred around cricket, PSL, T20, football, esports, live casino, slots, and bingo.
This Privacy Policy governs how personal data belonging to registered players, website visitors, and app users is collected, stored, used, and managed. By using the Platform in any capacity, you acknowledge that you have read and understood this Policy.
1up collects personal data through several channels — at registration, during account verification, through your use of platform features, and automatically via technical systems. Below is a breakdown of the categories of data collected.
| Category | Examples | When Collected |
|---|---|---|
| Identity Data | Full name, date of birth, CNIC number (for verification) | At registration and during KYC verification |
| Contact Data | Email address, mobile number | At registration |
| Account Data | Username, password (hashed), account preferences | At registration and throughout account use |
| Financial Data | Deposit and withdrawal history in PKR, payment method references | With each transaction |
| Gaming Activity Data | Bets placed, games played, session duration, wins and losses | Throughout platform use |
| Technical Data | IP address, device type, browser, operating system, app version | Automatically on each visit or session |
| Communication Data | Support chat logs, email correspondence, complaint records | When you contact support |
We do not collect data beyond what is necessary for the purposes described in this Policy. You are not required to provide data beyond what is needed for the specific feature you are using, though some features — such as withdrawals — require identity verification before they can be unlocked.
The personal data 1up holds about you is used for the following purposes:
1up does not use your data for automated decision-making that produces legal or similarly significant effects without human review. If you receive a decision about your account that you believe was made incorrectly, you can contact support to request a manual review.
All financial transactions on 1up are conducted in Pakistani Rupees (PKR). When you deposit or withdraw using JazzCash, Easypaisa, Raast, bank transfer, or a debit or credit card, your transaction is processed through the relevant payment provider's systems.
1up retains transaction reference numbers, amounts, timestamps, and the payment method type associated with each transaction. Full payment credentials — such as your JazzCash PIN, Easypaisa wallet credentials, or card numbers — are not stored by 1up. These are processed directly by the payment provider under their own security and privacy frameworks.
Transaction records are retained for the period necessary to meet our obligations relating to account management, dispute resolution, and financial record-keeping. During account verification, we may ask for proof of payment method ownership — for example, a screenshot of a JazzCash transaction confirmation — to confirm that the payment method belongs to you.
The 1up website and mobile app use cookies and similar tracking technologies to support the platform's functionality and improve the user experience. Here is what these technologies do and why they are used.
When you first visit the 1up website, you will be presented with a cookie consent notice. You can manage your cookie preferences through your browser settings at any time. Disabling non-essential cookies will not affect your ability to place bets, deposit, or withdraw, but may affect some personalisation features.
The 1up mobile app uses similar device-level tracking technologies to maintain your session, store preferences, and monitor app performance. These do not access your device's contacts, camera, or other unrelated data .
1up does not sell your personal data to any third party. However, to operate the Platform and provide you with a full range of features, we do share certain data with trusted service providers and partners under strict data processing agreements. Below are the categories of third parties who may receive your data and the reason for sharing.
All third-party service providers who process personal data on 1up's behalf are required to handle that data in accordance with appropriate data security and confidentiality standards. We do not permit them to use your data for their own marketing purposes.
1up retains your personal data for as long as your account is active and for a defined period after account closure. The retention periods for different categories of data are guided by the purpose for which the data was collected and applicable record-keeping requirements.
When data is no longer required for any active purpose, it is securely deleted or anonymised so that it can no longer be linked to your identity. Requests for early deletion of your data are handled under the Your Rights section below.
Keeping your personal data secure is a fundamental responsibility that 1up takes seriously. The Platform applies a range of technical and organisational security measures to protect your data against unauthorised access, loss, or misuse.
As a player on 1up, you have meaningful rights over the personal data the Platform holds about you. These rights can be exercised by contacting our support team through the help section of the Platform.
We aim to respond to data rights requests within a reasonable timeframe. In some cases — for example, where a request is complex or involves large amounts of data — the response period may be extended, and we will inform you of this.
The 1up Platform is strictly for adults aged 18 and above. We do not knowingly collect personal data from anyone under the age of 18. Age verification is part of the account registration and identity verification process, and any account found to belong to a minor will be closed immediately with the data deleted and any balance forfeited in accordance with our Terms and Conditions.
If you believe that a person under 18 has created an account on 1up, please contact our support team immediately so that the account can be reviewed and closed without delay. If you are a parent or guardian concerned about underage access to gaming content, we recommend using device-level parental controls alongside the responsible gaming tools described on our Responsible Gaming page.
The 1up Platform integrates with third-party services — payment providers, game software suppliers, and analytics tools — as described in this Policy. Each of these third parties operates under its own privacy policy and data handling practices. 1up is not responsible for the privacy practices of third-party services and recommends that you review their policies directly if you have concerns about how they handle your data.
The Platform does not contain links to external websites for general browsing. Navigation is limited to internal platform pages. Any communication you receive purporting to be from 1up that directs you to an external website asking for login credentials or payment details should be treated as suspicious and reported to our support team immediately.
1up may update this Privacy Policy from time to time to reflect changes in platform features, applicable laws, or how we handle data. When material changes are made, registered players will be notified via the email address associated with their account or through a prominent notice on the Platform before the changes take effect.
The date shown at the top of this page reflects when the Policy was last updated. Continued use of the Platform following an update to this Policy constitutes acceptance of the revised terms. If you do not agree with any change, you may contact support to request account closure in line with our Terms and Conditions.
We encourage players to review this Policy periodically to stay informed about how their data is being handled. The most current version is always available on this page.
If you have a question, concern, or request relating to this Privacy Policy or the way 1up handles your personal data, you can contact our support team through the help section of the Platform. Our team is familiar with PKR payment queries, Pakistan Standard Time, and the specific needs of Pakistani players.
For responsible gaming concerns, self-exclusion requests, or account restriction queries, please visit the Responsible Gaming page for immediate self-service options, or contact support directly.
For general account questions and platform FAQs, visit the FAQ page. For full details of your rights and obligations as a player, refer to our Terms and Conditions.
Six Ways 1up Keeps Your Data Safe
A quick look at the core privacy and security principles behind how 1up handles your personal information.
All data exchanged between your device and the 1up Platform travels over TLS-encrypted connections. Your password is stored as a secure hash — not plain text — so nobody can read it directly, not even internal staff.
1up does not store your JazzCash, Easypaisa, or card credentials. PKR transactions are handled directly by the payment provider's encrypted systems. We only retain transaction references and amounts in your account history.
KYC verification on 1up is not just a formality — it protects your account from being claimed by someone else and ensures your withdrawals go to the right person. Verification documents are handled with strict access controls.
Your personal data is not sold to advertisers, data brokers, or any other third party. The only sharing that takes place is with service providers who need it to operate specific platform functions — and they are contractually bound not to use it for their own purposes.
You have the right to access, correct, restrict, or delete the data 1up holds about you. These rights can be exercised through the support team at any time. We respond to data requests within a reasonable timeframe without unnecessary delays.
Gaming activity data — your session history, bet sizes, and deposit patterns — is used internally to support responsible gaming monitoring. This helps identify unusual behaviour early and ensures the self-management tools you set are enforced correctly.
Create your 1up account today and enjoy cricket betting, live casino, slots, and bingo — all in PKR, with your personal data handled securely from day one.